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Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. He made the digital leap to in 2005. He may have been the first national business reporter to interview Steve "Stone Cold Steve Austin" Williams.

In 2007, Peter became the first hire at Silicon Alley Insider, the predecessor to Business Insider, where he worked as the site's managing editor.

He began writing for in 2008. In 2011, he began producing and hosting the D: Dive into Media conferences; he will continue to work on other live events for Recode.

Peter is a graduate of the University of Wisconsin-Madison and lives in Brooklyn.

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

I don't invest in individual stocks, and haven't done so since Bubble 1.0. I have invested in a Fidelity 401k plan and have a few more dollars in an IRA managed by Dodge and Cox. I'm not invested in technology-specific funds.

I don't accept paid speaking engagements from companies I cover, and I can't accept gifts or products from them either. I don't serve as a consultant to any companies.

I do own a very small piece of Silicon Alley Media, my previous employer. I hope they do well.

Recode is owned wholly by Vox Media, a company with an audience of 170 million worldwide. It has eight distinct media brands: The Verge (Technology and Culture), (News), SB Nation (Sports), Polygon (Gaming), Eater (Food and Nightlife), Racked (Shopping, Beauty and Fashion), Curbed (Real Estate and Home), as well as Recode (Tech Business).

Vox Media has a number of investors, including, but not limited to, Comcast Ventures and NBCUniversal, both of which are owned by Comcast Corporation.

My posts have total editorial independence from these investors, even when they touch on products and services these companies produce, compete with, or invest in. The same goes for all content on Recode and at our conferences. No one in this group has influence on or access to the posts we publish. We will also add a direct link to this disclosure when we write directly about the companies.

Disney has a million subscribers for its ESPN streaming-only service, which launched in April

That number will surprise some people, like the person typing up this article.

A group led by U.K. investor/consultant Ian Osborne is trying to buy Fortune magazine

Marc Benioff was going to buy the business magazine but bought Time instead. Now there’s a new round of would-be buyers.

Stores and Stories: How two successful consumer startups find their customers

The founders of Framebridge and Away share the latest from the digital-native commerce world.

After Benioff’s big deal, Time is bringing back the bar cart

Time employees get ready to toast their new owners; Fortune and Sports Illustrated hope they get to celebrate, too.

Are there any other billionaires out there to buy Fortune or Sports Illustrated?

Marc Benioff paid a surprising $190 million for Time magazine. Meredith hopes it can find other deep pockets for its other titles.

Twitter CEO Jack Dorsey talked to NYU’s Jay Rosen for an hour, on the record. Read and listen to the full interview here.

Dorsey says "we have definitely been gamed" by bad-faith actors and doesn’t expect that Twitter will ever build a "perfect antidote."

Apple is talking to big newspapers about joining its subscription service

Last March, Apple bought Texture, a digital magazine service. Now it wants the New York Times, the Washington Post and the Wall Street Journal to join up.

Tim Armstrong is headed out of Verizon. What happens to the $9 billion content company he is leaving behind?

For a couple years, Verizon looked like it had big media ambitions. Now ...

Hollywood trade TheWrap is adding a subscription business by buying a subscription business

Sharon Waxman’s free site has bought Jocelyn Johnson’s VideoInk.

Jack Dorsey survived his grueling day in D.C.

A capsule review of tech’s visit to Washington: The Senate seemed serious, the House did not, and Republicans aren’t done complaining about bias.

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